ELITE PERFORMANCE

ISN'T RANDOM.

IT'S SYSTEMATIC.

NFL Athlete & Physician Dr. Price's proven system for building exceptional leaders and unstoppable teams.

THE 4XF SYSTEM:

Elite performance isn't random - it's engineered. Starting with our proprietary assessment, we identify your exact strengths and growth areas. Then, through proven frameworks and expert coaching, we build measurable mental strength. This is how NFL teams create champions. This is how we build excellence.

01. offensive MINDSET

Practice daily problem-solving, challenge your comfort zones, and think creatively to move forward.

02. MENTAL RESILIENCE

Train yourself to stay calm under stress, maintain steady focus, and adapt quickly to unexpected changes.

03. UNIMPEACHABLE CHARACTER

Build unwavering integrity, honor every commitment, and let core values guide all decisions.

04. CONFIDENCE

Cultivate genuine self-assurance, make decisive choices without hesitation, and project unshakable positivity.

WHEN SYSTEMS ALIGN, EXCELLENCE BECOMES INEVITABLE.

At 4XF, we don't just teach theory - we engineer results through proven systems and measurable growth for both individuals and organizations.

LEARN MORE

Leadership development and team alignment

NFL-caliber methodology developed by Dr. Price - combining pro athletics, medicine, and executive leadership

Custom training frameworks aligned with company goals

Employee engagement and retention programs

Access to like-minded professionals striving for excellence

Still on the fence? See what our members have to say:

I've never seen such a structured template for success. But what sets Dr. Price apart is how he connects with each person on a human level. He makes you want to become better - and you do. That's the ultimate testament to his system.

- Dr. Ed, Business Owner

READY FOR EXCELLENCE? GET THE PROVEN SYSTEM. CONTACT US NOW.

START TODAY